by Sannah Vinding | B2B Marketing, Marketing Manufacturing
Social Selling & Buying: Why It Matters The manufacturing industry is facing immense change, disruption, and intense competition. But even in the face of such challenging conditions, digital transformation provides an opportunity to unlock new revenue generation....
by Sannah Vinding | B2B Marketing, Manufacturing, Marketing, Marketing Manufacturing
Maximizing Engagement with Visual Content in Email Marketing Video thumbnails in an email can help grab the attention of potential customers and draw them in to learn more. They provide a visual cue that is eye-catching and introduces the content in a way that...
by Sannah Vinding | B2B Marketing, Manufacturing, Marketing Manufacturing
A Personalized Approach Can Benefit Your Business and Build Stronger Customer Relationships Recent surveys have shown that over 50% of business people respond better to friendlier, more humanized messages than direct ones. But why are companies so scared of humanizing...
by Sannah Vinding | B2B Marketing, Manufacturing, Marketing, Marketing Manufacturing, video
Why is video content marketing so important? Video content marketing has become a huge trend over the past few years. It’s not just for YouTube anymore; companies from all industries are using video content as part of their marketing strategy. Manufacturers who...
by Sannah Vinding | B2B Marketing, Manufacturing, Marketing, Marketing Manufacturing
Marketing qualified leads are needed for several reasons. Inbound marketing has been around since the beginning of time. However, there was a time when people thought that MQLs were dead. They believed that SQLs would always be the only type of lead available....
